Content.
Creative campaigns built through thoughtful strategy, compelling visuals, and engaging digital content. From social media management and short-form video to print and branded graphics, I help organizations tell stories that resonate.
Legacy Business Spotlight Series
Collaborating on a documentary style video series highlighting Detroit Legacy Business grant recipients. Through interviews and visual storytelling, the campaign captures how grant funding has supported long standing businesses while encouraging future applicants to engage with the program.
Services Provided
Creative Direction • Story Development • Interview Planning • Campaign Strategy • Social Media Content • Video Production Coordination •
Painting With a Twist Detroit Summer Campaign
Developing and managing a seasonal marketing campaign designed to increase event attendance and strengthen the studio's digital presence during slower periods of the year. Content is tailored to engage local audiences through short-form video, social media, and event promotion.
Services Provided
Social Media Strategy • Content Creation • Short-Form Video Production • Graphic Design • Community Engagement • Instagram & TikTok Management •
Neo Hopkins Studio Process Series
An ongoing content series documenting the creative process behind commissioned mosaics. These videos provide audiences with a behind-the-scenes look at material exploration, craftsmanship, and the stories that shape each finished piece.
Services Provided
Creative Direction • Short-Form Video Production • Editing • Content Strategy • Brand Storytelling •
The Detroit news: Editorial Storytelling
Created visual and digital content for editorial storytelling through photography and social media. The work focused on producing engaging content that extended the reach of news stories while maintaining strong visual composition and audience engagement.
Services Provided
Photography • Content Creation • Visual Storytelling • Digital Communications
